A marketing journal is taking heat on social media for issuing an expression of concern over a 2019 paper that many readers believe should have been retracted — and correcting another instead of retracting it.
The article now subject to an expression of concern, “Role of Ambient Temperature in Influencing Willingness to Pay in Auctions and Negotiations,” was written by Jayati Sinha, who holds the Macy’s Retailing Professorship at Florida International University and Rajesh Bagchi, of Virginia Tech University.
According to the abstract:
Continue reading Readers puzzle over marketing journal’s failures to retract